How to Write a Great Property Description

Sumner has extensive strategy and analytics experience, including proposition design, advanced analytics and pure strategy, across numerous industries, particularly retail and financial service. Megan holds degrees in both English Literature and Law, specialising in Intellectual Property, IT Law, Criminal Law, and Forensics. As a lawyer, she understands how important accuracy is when it comes to content writing.

Guide people through the steps, and be clear and concise in your language. Ultimately, you want our readers to feel empowered to take action based on your tips. Firstly, the article you provide can’t be reproduced anywhere else. Unless, otherwise agreed between us via email or some other form of written communication. Meaning, while you are more than welcome to write on exactly the same topic elsewhere, you agree that the article you provide to us will be unique and will not appear elsewhere online.


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It differs from residential real estate because it has the potential to provide rental income as well as capital appreciation for investors. The four main classes of commercial real estate are office space, industrial, multifamily rentals, and retail. Extensive experience and education in marketing, real estate, business, strategic planning, green building, and finance.

Citadel Apartments boasts manicured landscaping and an ample amenity package. Parking is comprised of 44 total spaces, half of which are covered garages while the other half are lined surface spots. The property entrance is magnificently marked with a new wood trellis and cement walkway. That pathway accesses all units and, at its terminus, is a robust recreational area. The all new fire pit and barbecue area is the perfect poolside complement. Also adjacent to the pool is the all new fitness center.

Just ensure that your ads are crisp, relevant to your target audience, and have a clear CTA. Using video as a part of your marketing strategy creates curiosity, builds appeal, adds a great impression, and helps improve brand recall. Here’s an example of a commercial property marketing video from Arena Towers in Austin. A property description is the written portion of a real estate listing that describes the details of a home for sale or lease. Descriptions account for roughly one-third of a listing and are accompanied by property information (i.e. the number of bedrooms) and photographs.

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